The relationship between manufacturers, distributors and retailers is now and forever directly interconnected by the information age. Suppliers and catalogers need to effectively manage branded content and media production workflow across multiple channels of print and digital formats. Manufacturers and distributors need to support retailers with the highest quality product information data and communicate more effectively using multiple channels.

Consistently presenting customers on all levels with impressive, accurate and timely product content, delivered simultaneously across multiple channels of sales and marketing media, is the key to creating a cohesive and supportive network of suppliers and retailers.

Bringing together advances in both print and web publishing and cutting-edge relational B2B-to-B2C integrated eCommerce technologies, The Generator System substantially increases your output through multiple channels. One-time input of product data is repurposed through multiple sales and marketing channels and creates a greatly improved, cost effective workflow process.